Getting REDI for new ideas + growth Friday, I was incredibly privileged to play a small role in “What’s Up in Eastern Idaho” conference, hosted by Regional Economic Development for Eastern Idaho (REDI). This annual event highlights economic advancements and opportunities happening right under our noses in and around the eastern Idaho trade area. (However […]
Social Search Gaining on Google Social media has become a go-to search engine for most of us. For years I’ve been saying Facebook is the new phone directory (young folks, search: phone book 😉) Those percentages are growing daily, proving social media platforms are the primary search engine, with Gen Z moving past the […]
NEW KIDZ ON THE 413 B BLOCK They might be new, but both Chris George, and Truman Crockett, bring their own brand of elevated industry experience and prowess to our advertising and marketing game atMCS. Chris George “The variety of work I’m involved with means things are never boring… It’s easy to keep the creative […]
The red and ombre tones painting the damp streets mark a time for contemplation. Is this wistful gaze procrastination, or powerful pause? Either gives us a chance to reflect on the past season of hard work, golf and the rewards of making a difference — no matter how minute.
Bank of Idaho’s idea to establish an educational foundation to benefit the College of Eastern Idaho that would result in benefiting the entire community was the kickstart of something cool — the Swing for the Green Golf Tournament — and this past summer of giving was exceptional.
Swing for the Green started in Idaho Falls in the summer of 2017 as the former Eastern Idaho Technical College at the time needed all the help they could get in transitioning to a full-fledged community college.
That’s when the fun started for us! Most of our talented staff gets in on the action when we go into event marketing mode. From designing the original logo and materials, ordering swag and cool promotional items, shooting photos and video at the event, to promoting the event through an array of media channels.
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MCS Mixtape: Summer ’23 playlist Soak up those summertime feels with the MCS Summer ’23 playlist.You can listen to the full playlist here, or check out individual tracks below: Steve: Flowers by Miley Cyrus Veka: I Can See Clearly Now by Johnny Nash Stephanie: Summer Nights by Rascal Flatts Dave: California Sober by Billy Strings […]
Our Memories of Mom Steve: DO YOU HAVE A MEMORY THAT JUMPS OUT FIRST ABOUT YOUR MOM? Where I grew up, we lived down three miles of dirt road which was impassable to our rear-wheel drive family car when it rained. So when she was pressed to drive us to school in the ranch […]
Barbie Takes the Stage As longtime members of the Idaho Falls Ad Fed, we’ve always enjoyed the chance to get together with our creative peers and celebrate the last year’s wins at the Gem Awards. Our Cape Girl Crew has had a blast visiting Barbieland the last few months as we took our turn […]
Cape Girl’s Cozy Christmas For the days with thick flurries of snow and the ones without, we’re getting into the Holiday spirit this year by bringing you another MCS Mixtape. Veka: White Christmas by The Drifters Steve: Christmas at the Airport by Nick Lowe Dave: Father Christmas by The Kinks Cherie: Ave Maria + Intro […]
All the Worlds a Stage, or an Ad Agency: Three reminders from a graphic designer turned theatrical director for a week The first two things I say when someone asks me to tell them about myself are 1) I’m a graphic designer, and 2) a theater kid. Yes, these jazz hands design, and last […]
The Time Jessica went Camping It started in April when my fiance texted saying that he was thinking that we should go camping sometime. “It will be fun,” he promised. “You’ll love it.” Or maybe it started last May when I agreed to go on a date with the aforementioned Idaho boy. Either way, it […]
